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How To Master Digital Distribution — UnitedMasters Edition

Nick Wyatt
5 min readSep 16, 2020

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Photo Credit: UnitedMasters

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UnitedMasters is a hybrid digital distribution company that offers label services to their artists. Founded in 2017 by record executive Steve Stoute, UnitedMasters is the “Last Mover” entering the digital distribution arena.

Receiving $70 million in funding from Alphabet — Google’s parent company — along with Andreesen Horowitz and 21st Century Fox. UnitedMasters is a very attractive digital distribution company for artists who are interested in serving a specific demographic.

Steve Stoute is a seasoned veteran within Hip Hop. The record executive has been a major player in the music industry since the early nineties. He was the President of Urban Music at Sony and the executive vice president at Interscope.

Stoute also played a major role in the launch of Will Smith’s music career, along with managing Mary J. Blige and Nas.

With Steve Stout at the head of the company and rising as a visionary into this new frontier, UnitedMasters is providing artists with opportunities that might not be as accessible with other distribution companies.

By partnering with the NBA, Apple Music, ESPN and NBA 2K. This offers artists who join UnitedMasters the…

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Nick Wyatt
Nick Wyatt

Written by Nick Wyatt

"It's not what you got, it's what you PLAN to get that truly matters." Writer & FX Trader 📈🔄🏁✈️🏆🧘🏾

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