How To Use Supply & Demand For Marketing Your Music

Nick Wyatt
6 min readDec 17, 2022
Photo Credit: “The Wolves of Wall Street I” — David Yarrow | Maddox Gallery

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Everything in life, is supply and demand. Whether you choose to acknowledge it or not. You drive a car, you need gas. You want food, where do you buy it. So it’s really about positioning when it comes to who’s buying and who’s selling.

One of the main reasons I love music is because of this constant variable. We control the supply and we control the demand (a producers’ Cartel). To paint a picture, has there been any time period (post-Mozart) where people haven’t listened to music?

For me personally, the shared commonalities between music and the finance world are endless. The very clear difference is that the finance world has a very public structure, while the music world’s structure is very hidden. In terms of private equity, the two are becoming one with Future’s latest double up.

One of the more interesting concepts I thought about was supply and demand when it comes to music. Approaching the idea from a different thought process of…

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Nick Wyatt

"It's not what you got, it's what you PLAN to get that truly matters." Writer & FX Trader 📈🔄🏁✈️🏆🧘🏾