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How Long Should You Promote Your Music
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“Time is more valuable than money. You can get more money, but you cannot get more time.”
— Jim Rohn (1930–2009)
With that being said, how can you use time to your advantage when it comes to music? If you think about it, music is just a combination of time and space in a consumable format. That is why the ‘marketing and promotion’ of music can be considered an art and not a science. Primarily because everyone’s situation is unique, different people require different energy.
The act of creating music is the one constant in the marketing & promotion equation. Why? Because you can repeat the same process with ‘making music’ and get better over time. It’s like hitting the weight room — you’ll develop stronger muscles, the more you workout.
Check out an interview from Dirty Glove Bastard with Zaytoven and Luh Soldier, where Zay describes his creative process and how it has become 2nd nature.